1. CONNECTING RESEARCH, EDUCATION AND HEALTHCARE Maastricht UMC+ highlights the added value that comes from connecting its core tasks of healthcare, research, education and training, and valorisation. In committing ourselves to forging ever closer ties between these tasks, we are taking a broad, integrated approach. This has led to a number of strategic areas in which Maastricht UMC+ excels, both nationally and internationally. We have been working for many years on linking our core tasks and it remains the cornerstone of our strategy. We encourage innovation and multidisciplinary initiatives. We explain this further below, addressing the following: • Interpretation of all strategic themes, with examples • Circle of innovation as strategic instrument • Research based on unique research climate • Education and training with a broad view of health and healthcare. 1.1. STRATEGIC THEMES Subject specialisation and targeted innovation have a place within each strategic theme, as results of the interplay between core tasks, innovation programmes, knowledge and applications. The overview of this interaction between the themes is shown in the chart on the next page. The result is made visible in specific examples, some of which are listed in the +columns. The medical and strategic themes are the result of years of collaboration between the research schools, the research institutes and the centres for patient care. The interaction between these themes and the research topics contributes to the further development of our tertiary referral function and our focus on that function. In our vision, we emphasise the importance of taking a broad, integrated approach to health and care. We therefore see the acquisition, sharing and application of knowledge relating to prevention and health promotion as an important area of expertise. Alignment with the region, the social domain and other disciplines is essential in this context. SELF-LEARNING E-HEALTH APP The CARRIER research project is an example of connecting the themes of cardiovascular diseases, prevention, and health promotion and data science. Researchers from Maastricht UMC+ and Maastricht University are looking to develop a self-learning eHealth app to prevent coronary heart disease. They are working in partnership with Statistics Netherlands, general practitioners (GPs) in Eastern South Limburg and Sananet (specialist in eHealth). Hospitals and GPs have a wealth of medical data at their disposal. Similarly, Statistics Netherlands collects socio-economic data. Data on patients who have a history of coronary heart disease is combined with data on lifestyle trends of the population and an individual user's physical living environment. The combined data makes it possible to estimate the risk of developing coronary heart disease. This information is aggregated into a predictive model. That can help to accurately identify those at risk, based on their individual traits. The personal risk profile provides guidance for intervention, with the aim of encouraging people to make real steps to improve their health. An eCoach yet to be developed will provide support. 16 Healthy Living 2025
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